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Saturday Day, June 12th
The Midtown Alley Grand Prix
We’ve added several events to the Tour de Grove weekend to make St. Louis the place to be on two wheels. New this year is the Midtown Alley Grand Prix, a $5000 purse criterium on Saturday, June 12th- a tasty appetizer leading into the entree NRC Tour de Grove circuit race the following day.
Just a few miles from The Grove and a few blocks east of Grand Center, Midtown Alley offers the perfect backdrop for full throttle competitive cycling. Come spend the day watching America’s fastest athletes in a neighborhood with momentum.
Schedule of Events- please see the flyer for more details.
About Midtown Alley
Midtown Alley is another exciting new neighborhood in the city of St. Louis that’s really not new at all. From the 1920s until World War II, this area was known as automobile row. The historic significance of the area was recognized in 2005 when it was added to the National Register of Historic Places, as the Locust Street Automotive District.
Midtown Alley’s “engine” is the 3000 block of Locust Street but cruises all the way from Theresa Avenue to the west, Leffingwell to the east, and Highway 40 to the south. After sitting idle for years, the neighborhood is revved up with new life from businesses, restaurants, galleries, shops and lofts. Many buildings are the work of famed architect, Preston Bradshaw, and showcase beautiful design and detail. Come to Midtown Alley and discover the historic neighborhood that’s on the fast track to becoming St. Louis’ newest hot spot.
Mid Town Alley Sponsors
The Mid Town Alley Race is sponsored by TOKY Branding + Design. TOKY Branding + Design specializes in branding and design for arts and cultural institutions, educational institutions, premium consumer products, architects and real estate developers, and organizations we call “World Changers” – those working to improve the human condition. We solve complex client communication issues elegantly and intelligently across all media. TOKY is a 26-person firm, founded in 1997 and in Midtown Alley since 2003.
Renaissance Development Associates, LLC is a multi-faceted real estate development and consulting firm that specializes in utilizing various incentive programs to facilitate complex redevelopment projects. Our mission is to bring expertise in all aspects of real estate development to each project.
We think they’re being a bit bashful. We want to give a SHOUT OUT to Jassen Johnson and his team for supporting the vision of this event and the neighborhood. It takes a village, and Jassen is trying to build one.
Pappy’s Smokehouse. Voted St. Louis’ Best BBQ in 2008 and 2009 by the St. Louis Riverfront Times. The line inside, outside and around the building speaks for itself. What’s our secret? We prepare delicious, juicy Memphis Style BBQ daily using only the best ingredients. We start by slow smoking our meats from 4-14 hours over apple or cherry wood and finish them off with a selection of three delicious sauces and your choice of sides all prepared fresh in house. “If you leave here hungry, it’s your own fault.”
What is Food Outreach? Food Outreach is the only St. Louis area organization whose mission is to provide nutritional support and enhance the quality of life of men, women and children living with HIV/AIDS or Cancer. Founded in 1988 by friends caring for friends living with HIV/AIDS and with its expanded mission to also include cancer, Food Outreach is proud to have served 3,500,000 meals to 10,000+ clients in its 21-year history. Over 600 volunteers and an impassioned staff of 10 full-time employees and 2 part-time employees cook, pack and distribute over 410,000 meals annually.
You can make a donation to Food Outreach via our race registration service online or onsite. You can also donate canned food onsite (fresh food only!).
Moto Europa coming July 2010, Moto Europa located at 3410 Locust is the latest addition to a true motorcycling destination right here in St. Louis, MO. Attached to the Moto Museum and the Triumph Grill Moto Europa will offer new Ducati and Triumph motorcycles combined with a beautiful state of the art dealership and providing customer service second to none. Opening July 30, 2010.
A big thank you to race supporter and Mid Town Alley resident- Jupiter Studios. One of the top recording studios nationally- having worked with Nelly, Baby Hughey, Story of the Year, Vampire Moose, First Draft, Ludo, Simple Plan, Victor Wooten and many, many more.
Jupiter Studios, St. Louis’ Premier Recording Studio. Starting in 1992 in as a basement studio, Jupiter has grown into a million dollar dream facility housing a pair of first class recording rooms, graphic design capabilities, video, web, and CD duplication services.
Arch Taekwondo, located in Midtown Alley, is a premier Taekwondo school of the Korean martial art and Olympic sport of Taekwondo for adults, and select youth and children. Sprung floors in training areas, and showers are just some of the amenities that make it unique.
All instruction at Arch Taekwondo is provided within the context of the core tenets of the Korean martial art and sport: Courtesy, Integrity, Perseverance, Self Control and Indomitable Spirit. For more information about the school please visit our web site at www.archtkd.com.
Kota Wood Fire Grill Our style of cooking is a lighter, South Coast style with the majority of our offerings coming from a wood fire grill. We’ve borrowed flavors from the tropics using ingredients such as sweet plantains, Key Limes and Mango Habenero relish resulting in imaginative dishes – Garlic Barbeque Shrimp with Smoked Chili and Gouda grits, or Blue Nile Espresso Rubbed Beef Filet Medallions, or Cuban Reuben Pressed Sandwich. On the sweet side treat yourself to an infused shake – like Strawberry ice cream blended with Stoli Vanilla Vodka…Tastes that will take you on vacation
Saturday the 12th, live and in person, staff from The U will be serving of tasty gustatory sensations and ice cold beverages in our Expo area. Watching others burn calories is enough to make you very, very hungry. Please pay a visit and eat up.



